Founded in 1908 by Ludovico Martelli, we’ve been setting trends in the shaving world for three generations. Proraso grows by Italy’s side.
The Proraso labs create products that stand the test of time, defy passing trends and become classics. Over time, our formulas, based on natural and trusted ingredients, are enriched and improved, our packaging is refreshed and new product lines win over new admirers.
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